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:. The Eden Project Cornwall |
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Visitors to Britain, particularly those lucky enough to live here
for a while, will know what a huge variety there is to explore in
these small islands, and they may well have heard of the “eighth
wonder of the world” stirring down in remote Cornwall. What is it
about this place? How has The Eden Project, in just 18 months,
become the top Landmark Millennium Project and one of the top
three paid-for attractions in the UK, catching the imagination of
the public and the media, nationally and internationally?
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An archaeology graduate becomes professional musician, then
record producer for the likes of Barry Manilow, and then retires
to Cornwall to build a recording studio and find another way of
life. Fast forward a year or two and Tim Smit stumbles upon the
overgrown gardens of the Tremaine estate at Heligan near
Mevagissey, and hacks his way in to a magical place untouched
since the gardeners all went off to the first world war and
never came back. The “lost” gardens of Heligan are found at
last... it is 1990. Channel 4 films this unique discovery and he
writes a best selling book of the amazing journey. The gardens
open to the public in 1992 and the visitors flock in and a new
phenomenon is born... “the garden restoration of the century” as
The Times describes it. |
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:. Happy? Yes. Comfortable? Yes. Restless? You bet. What’s next? |
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Tim – no horticulturist – gets to learn much more about plants
and in particular their importance to man. He also knows that
Cornwall may ultimately become a depressed backwater unless it
can come up with one or two world-class businesses to complement
its unrivalled natural beauty.
Perhaps a place telling the story of man’s relationship with
plants and the importance of that for the future of the planet
could not only help save the world but also save tourism in
Cornwall. Small ambitions! And so The Eden Project was born –
the local council stumped up £25,000 of seedcorn funding –
backing Tim’s track record at Heligan – and others gave freely
of their time and experience to try to bring this hare-brained
plan to fruition. Eventually on 17 May 1997 the announcement of
an MC grant of £37.15 million came through – now they just had
to find the other £37.15m to match it ! And that’s another story
for another time. |
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:. So what’s it like when you get there? |
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The Eden Project is many things – a global garden for the 21st
Century, a gateway to a sustainable future and a dramatic
setting in which to showcase the fascinating story of mankind’s
dependence on plants. It is rapidly becoming a unique resource
for education and home to our Foundation for the Future – a
place where our partners in academia and the commercial world
will be able to hold conversations about the future which might
lead somewhere.
This “Living Theatre of Plants and People” is a vibrant reminder
of our place in nature and is a living demonstration of
regeneration. In a couple of short years the team have
transformed an exhausted clay pit into a stunning lost world
reminding us of what we ‘ordinary’ people can do once we set our
minds to it.
The Humid Tropics Biome is where visitors can experience the
sights, smells and sheer scale of the rainforest in the world’s
largest greenhouse. 55m high and with a footprint of four acres
this rainforest cathedral is a miracle of engineering with no
internal supports whatsoever. It displays the tropical plants
found in the products we use every day and explains the ways in
which they are being managed for a positive future.
In the Warm Temperate Biome visitors can travel to South Africa
and California and walk amongst orange and lemon trees, old
olive groves and gnarled vines. They can investigate the cork
popping present and glimpse the futures of naturally coloured
cottons and new tastes and new ideas.
And in the Roofless Biome – the 30 acres of Eden which are
outdoors – the crescent-shaped terraces tell the story of plants
that have changed the world and which could change all our
futures. Hemp and sunflowers are growing here under the warm
Cornish sun. Tea too.
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:. Why has it worked? Why do 2 million a year pour through the
gates? |
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Perhaps “zeitgeist”... catching the spirit of the times. A
project based firmly on the three rocks of education, the
environment and the quest for a sustainable future for all seems
to “fit” as we turn into a new century and a new millennium. The
timing couldn’t have been better. Scale and audacious ambition –
the vision and scale and iconic architecture all immediately
marked Eden out as something to watch. There was no point in
building a quite big destination with a vaguely interesting
ambition – we had to reach for the stars. |
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:. Who would have come to visit the world’s second largest
greenhouse! |
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An idea! We never understood, nor were interested in, the
comparisons with “the other dome” but the difference is obvious
– Eden began with an idea which needed domes to work whereas at
Greenwich the dome structure came first and then there was that
manic struggle to fill it with something interesting – indeed
something the government told us we would like! Eden was never
like that. Ownership by the community. Nobody loved the other
Dome – it belonged to no-one. Eden is owned by the people of
Cornwall and the vast majority of those who have walked through
its gates and felt that special personal affiliation with the
place.
And finally – the team. Committed, energetic, hugely talented
and, until recently, underpaid. The management team are famously
dynamic in their oddly maverick way. The horticultural team are
the best in the world – a blend of old guns from Kew and Wisley
and young guns who now actually run the place. “Education by
visionaries” is how The Times editorial famously described the
talents of the education team. |
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:. The economic impact of Eden |
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No matter how successful the Eden Project becomes, as a visitor
destination or in fulfilling all its ambitions, it will
represent nothing of real value if it has not made a lasting
impression on the economy of Cornwall and the far South West –
all the public funding and all the private support, all the
work, blood, sweat and tears will have been worth nothing.
At the end of this 2002 “season” (though Eden doesn’t really
have seasons) there are 652 staff – three years ago there were
30. Then there is the money we spend with local suppliers which
last year amounted to nearly £8million and which this year will
approach £10m. Wherever possible we source locally, though
naturally sometimes we are forced to go further afield. But
that’s just our immediate effect on our own suppliers – what of
the Eden effect across the region in general?
Independent research in 2001, using the Cambridge computer
model, suggested an economic impact in the eight months to end
of November 2001 of £111 million in Cornwall. This was later
“annualised” to £150m and has just been updated for 2002 to
£162m. Over ten years that will approach £2 billion additional
income for Cornwall’s economy. Our public and private funders
have been paid back big time.
These pages cannot begin to do justice to this phenomenon nor
capture the strange beauty of Cornwall overall. If you get the
chance to come down don’t miss it. We’d love to see you! |
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