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Jersey – a Preferred Location for International Investors
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Broughtons Magazine Volume One
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:. Jersey - a preferred location for International Investors

By Phil Austin, Chief Executive, Jersey Finance Limited



In four decades the Island of Jersey has become firmly established as one of the world’s leading offshore finance jurisdictions. The Island has relied on its political and economic stability, product innovation, the skills of its workforce and the quality of its regulation to support the successful development of the industry.
During this period many private clients with diverse global financial interests, and professionals who advise individuals on their estates and how to manage their wealth effectively, have turned to offshore jurisdictions such as Jersey as their preferred location for international financial planning.
But why Jersey? The largest of the Channel Islands, closer to France than to the United Kingdom and near the English Channel, Jersey was until recent times best known for its tourism and for its agriculture; the face of the Jersey cow is a farming symbol recognised the world over. Today finance is easily the largest industry and more than 12,000 people, one quarter of the working population, are employed by the industry.
To understand why the Island became an important financial services centre, it is first necessary to understand something of Jersey’s history.
Almost exactly 800 years ago in 1204, King John, on the throne of England, ceded some of his French mainland possessions in Normandy. The landowners in Jersey, which was a part of Normandy, chose to remain loyal to King John and thus the Island remained a possession of the English Crown. Since that time – and Jersey has celebrations planned in 2004 to mark the 800th anniversary of this significant date in its history – Jersey has been aligned first to the English and then British monarchy. This unique constitutional relationship has been preserved through charters and customs over the centuries.
Jersey is not represented at Westminster but has its own government – the States of Jersey – elected from the residents of the Island. The States Assembly looks to the United Kingdom to represent the Island in foreign affairs, but retains total autonomy on domestic matters, including fiscal affairs and taxation. It is this combination of political stability and economic independence that has enabled the Island to develop into a hugely successful financial services centre.



The financial services sector began from a basis of private client and trust work in the 1960s, but it was the next decade, when the Island’s banks began introducing services for expatriates, that the industry flourished.
It was a time in which travel was becoming easier and more widespread and an increasing number of British citizens were spending a period working abroad. These expatriates were attracted to an English speaking, politically stable location where familiar banking names were present, an appropriate location to shelter assets in a tax efficient manner whilst overseas.
Whilst many of Jersey’s expatriate customers are still British, the Island’s appeal has broadened over the years to attract a wide range of international investors. Jersey is home to clients from more than 200 countries and many billions of pounds are held on deposit, much of it in foreign currencies. The Island offers them legitimate fiscal benefits and provides investment products which are truly portable: that is an important consideration for career professionals who regularly move around the world. Today, Jersey has thriving banking, funds and trust sectors and whilst it remains a leading centre for high net worth individuals seeking a safe, secure home for their assets, it has diversified significantly in recent years to appeal to world-wide corporate and institutional business.
The increased mobility of many people who live and work in different parts of the world at various times in their lives has been an important factor in sustaining the leading offshore finance centres. There is more cross border movement of people, and consequentially more cross border transactions and cross border asset holdings. International investors that fit these categories may find fiscal benefits from using a tax benign jurisdiction such as Jersey.
Jersey’s popularity as a finance centre has been enhanced in recent years by its ongoing commitment to the regulatory process. Unlike many other financial centres in competition with the Island, Jersey’s fiduciary activities are fully regulated.



In areas such as investment services and trust business, Jersey has frequently led the way with the introduction of measures designed to regulate practitioners and thus help protect the interests of investors. Clients establishing trusts or companies in the Island are assured, as a result of legislation, that their trust or company service provider has satisfied stringent regulatory criteria before being granted a licence to operate. This legislation, the Financial Services (Jersey) Law 1998, places the Island at the forefront of legislative measures for the global trust industry. The investment management industry is regulated in similar fashion.
The Island co-operates in the international fight against fiscal crime and Jersey’s regulatory authorities have so far signed agreements with 13 of the leading Western countries. These accords make it easier to share information between regulators which helps in the international effort to catch the perpetrators of financial crimes. The Island has undergone several independent assessments, all of which found Jersey’s regulatory framework to be first class.
The Island is not a part of the European Union but that has not prevented Jersey from co-operating with financial service initiatives that have been driven from Brussels. In the summer of 2003, Jersey, along with the other British Crown Dependencies of Guernsey and the Isle of Man, reached agreement with the European Union over the future direction of its taxation policy. This agreement was an important milestone and helps to secure the long-term future of the Island as a leading finance centre which is able to provide a tax neutral environment for investors.
Why are all these international agreements relevant to international investors and their advisers? We know that legitimate investors are reassured by jurisdictions that are willing to take an active approach to the global problem of fighting international crime and efforts have intensified following the aftermath of September 11.
Jersey’s finance industry believes it is well placed to deliver the financial services required by those seeking to manage their wealth safely and effectively. It has worked hard to remain competitive and innovative and it has embraced the need to enhance its regulatory capabilities. This serves as a suitable platform in which to encourage more quality financial business to its shores.


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